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The JOY of CREATION
The JOY of CREATION

Lia Zefir 
• Brand & Design Alchemist. Visual Strategist. Art Director •
based in Paris, France

Providing Unique Design Solutions to Craft Brands that Make a Big Impact

Welcome to my world of innovative design, branding, and visual communication. If you have a product and/or service that has the potential to enrich people’s lives, explore my branding and design services and let me help you showcase it in the best way possible, cultivating the impact you’re looking for. Let’s make something truly magical together!

Brand Starter Solutions:
Launch with Confidence

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Brand Boost Pack:
Unleashing Brilliance

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1:1 Consultancy:
Brand & Design Expert Guidance & Art Direction

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Custom Design Solutions & Collaborations:
Turn Your Ideas Into Reality

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Projects

I'm Lia Zefir,
The Brand & Design Alchemist, Visual Strategist
& Art Director

With my holistic approach to design, I help creatives, managers, and entrepreneurs communicate their vision. Having over two decades of experience, I have the skills and knowledge to bring a unique approach and creativity to each project. I combine various tools with a deep understanding of timeless design theory. I believe that the joy of creation, passion and dedication are what sets successful projects apart from the rest. Let me be a partner in taking your vision to new heights.

About Me

As a multi-skilled designer with more than 20 years of experience, I have expertise across various design disciplines (such as graphic design, UI/UX, product design, motion design, 3D, print design, digital design, multimedia, web design, etc.). I can approach problems from different angles, leading to more comprehensive solutions.

Holistic Approach

Cross-Disciplinary Knowledge

My understanding of common design elements allows me to transition seamlessly between different design fields.

Enhanced Intuition

Growth in one discipline simultaneously boosts overall design intuition.

Creation is my life-long adventure with passion, joy & love • Creation is my life-long adventure with passion, joy & love 

Visionary, Happy Clients

“I was one of the lucky people who had the chance to experience Lia’s creativity, devotion to perfectionism and passion to art and design. We were working on several projects together, basically all bakery projects, from concept design to catalogues. Her deep understanding of the market needs and unique sense of beauty always ended up in the best possible result.”

La Lorraine

Bakery Group

Andrea Tuskan

“Lia was one of my team members in an ad agency. However she didn’t need any supervision. Clients were happy with her work, dedication and unique style. If you are looking for someone with outstanding art direction skills she is the First Choice.”

Atlantic Star

Katalin Halusz

“Choosing Lia Zefir, a true visionary in the field of design, was one of the very first and best decisions I made when launching my business.  I thank Lia for her passionate, committed, excellent work! I wholeheartedly recommend Lia to anyone in need of outstanding brand design.”

Refined Career

Agnes Pakozdi

“With outstanding creativity, she quickly captures the essence of every project, which she illustrates with a number of excellent and spectacular ideas. As the manager of the café at the airport, we had to meet unique challenges, but Lia understood the task from the beginning. She has also a charming personality with whom it is a pleasure to work every time.”

Caffé Brio

Boglarka Markus

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